How to Keep Your Business Going During the Pandemic

You may be a small business owner who is out there acting as if nothing has changed a bit. Or you may be cowering at home terrified to catch Covid-19 from your fridge door. Whichever case you may be, hear me out on some practical tips and information that could help you make it through […]

Six Trends Impacting Small Businesses

Big or small, businesses can experience disruption full throttle. Sometimes disruption can put a company entirely out of business thanks to upstarts chomping away at your revenue. Other times, it is smart to evolve and diversify to ride the wave of disruption. Whatever you do, it’s important to look ahead and adjust your small business […]

Video in social media posts get double the views

Small business owners can hugely benefit from ramping up their LinkedIn profiles by posting short videos. For those looking for a new way to do sales, head over to LinkedIn. It’s the most popular online network for B2B. In fact, the platform is an excellent too for driving sales and fostering brand awareness. If you’re […]

Why small business owners need to routinely update their passwords

It’s incredible how sophisticated cyber hackers have become. In fact, U.S. businesses have lost more than $4 billion because of cyber related incidents. As small businesses become more and more reliant on mobile devices, it’s crucial to follow best practices of safeguarding your private information and sensitive data. Hackers love to target small businesses, which […]

Boost small business sales with email lead generation

Sales. It never stops. As many small business owners know, converting leads into sales takes time and a strategic plan. If what you’re currently doing is not hitting sales goals, it’s time to rethink your email marketing strategy. What is email lead generation? you ask. First off, email marketing is a must for small businesses. […]